SOCIAL MEDIA MANAGEMENT

CASE STUDIES

To see the breadth of my social media skills click through the client galleries below. I believe that strong social draws from the same principles of engaging content, paired with a strong brand strategy, and advanced paid media, no matter the industry applied.  

 

FASHION/

BEAUTY

HEALTH/

FITNESS

REAL ESTATE

JEWELRY

PAID MEDIA MANAGEMENT

 

INSTAGRAM ADS

Instagram is a primary traffic driver used to drive awareness and ultimately conversions on your site. I design all of my ads and test a minimum of three creative variations per ad set. Running Instagram Story ads is key for a successful 2019 social media strategy.

BRAND STRATEGY

A strong marketing strategy begins with the brand. I conduct comprehensive, creative and data-driven competitive analyses, target market development, brand pillar identification, mood board creation, and brand positioning to help launch new brands and re-launch existing brands

COPYWRITING

I specialize in engaging social media copywriting, starting with a unique voice & tone tailored to the brand. By delivering copy in the form of bi-weekly social media calendars, I'm able to leverage the top performing posts to inform the upcoming calendar. 

 

PHOTOGRAPHY

Choose a category and scroll through to see a compilation of my digital portraits and landscapes. All images were taken on a Nikon D3100 and edited with professional techniques using Adobe Photoshop. Click an image in the gallery for viewing optimization.

 
chelsea3
DSC_0140
Nate
italy rocks
Shell with Hands
ginaschool
studio
lauren
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© 2016 All Rights Reserved. Alexandra Goldsmith.

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